Insider Secrets For Selling To Gen Y

STRATEGIES TO GET US TO BUY NOW

Gen Y is not the future of the market. Get Y is the present.

With $1.3 trillion to spend this year alone, Gen Y will outspend Baby Boomers in 2017. Gen Y also has the least established brand loyalty, most pent-up purchasing demand and buys differently than any previous generation. Simply put, Gen Y is the future of almost every company.

In this solution-packed program, bestselling author Jason Dorsey reveals exactly how to sell to Gen Y and millennials from the perspective of an insider. He shares the latest data and proven strategies, and debunks costly myths about Gen Y as consumers. This program delivers step-by-step actions proven to drive Gen Y sales now.

How to Sell to Gen Y So We Love to Buy Jason keynotes the Million Dollar Roundtable. He received a standing ovation from 6,000 sales leaders from around the world.
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WHAT CLIENTS SAY…

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Jason’s entertaining message was of great value to all 1,200 of our sales associates in attendance—and that ranged from Gen Y to Traditionalists! They left with actions they could use right away for selling across
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Coldwell Banker

Jim Gillespie, Chief Executive Officer
Coldwell Banker Real Estate LLC

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OUTCOMES

Your attendees leave this program able to:

  • Gain an entirely new perspective on Gen Y as consumers
  • Learn what actually works to engage, market and sell to Gen Y now based on the latest data
  • Implement little-known actions that dramatically increase Gen Y customer experience, close sales and drive ongoing referrals

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Gen Y buys differently. Every generation does. These generational differences can sink your sales or dramatically grow your business—depending entirely how you respond. Jason Dorsey gives you the proven tools and cutting-edge insights you need to make the most of every generation in your marketplace (whether they text, tweet, or actually talk on their mobile phone). Jason will deliver a results-driven presentation that:

  • Reveals little-known shortcuts for selling to Gen Y consumers, Generation X, Boomers, and Traditionalists
  • Transforms the most common generational disconnects into profitable selling points
  • Delivers ready-to-use sales tactics that work in-person, in-store, online, and via mobile device—with examples!

Customized for You: As a generational keynote speaker, this presentation includes a confidential data review, in-depth pre-event conference call, multi-page handout, and ready-to-use strategies designed for immediate implementation.

Insider Secrets For Selling To Millennials: Strategies To Get Us To Buy Now

GENERATIONAL KEYNOTE AND MILLENNIALS SALES TRAINING

Gen Y, aka Millennials, has come of age and so has our spending power. This year Millennials will spend over $200 billion in the U.S. alone. Internationally, we’ll spend more than $600 billion! The companies and individuals that attract and keep Gen Y and Millennial consumers —and our enormous social media following—will quickly profit and create a powerful competitive barrier.

In Insider Secrets for Selling To Millennials and Gen Y, Jason Dorsey—the thought leader on Millennials and Gen Y—expertly reveals his generation’s buying mindset and purchasing pathway™. He places special emphasis on the convergence of technology, expectations, and loyalty. Attendees leave with ready-to-use solutions that attract and keep Gen Y and Millennial customer’ in-person, in-store, online, and via mobile device.

Your sales and marketing leaders leave this results-driven program able to:

  • Understand how, when, and why Gen Y and Millennials buys—and see the data to prove it
  • Create a tactical advantage by integrating Millennials and Gen Y’s purchasing pathway™ into your sales, marketing, and customer experience plans
  • Implement proven Gen Y and Millennials best-practices tailored to work in-person, in-store, online, and via mobile device
Jason speaking to 6,000 business owners. He received a standing ovation and they brought him back the next year!Jason with Jim Gillespie, CEO of Coldwell Banker Real Estate. Jason’s keynote on selling across generations received a standing ovation from the 1,200 Coldwell Banker attendees!Jason keynotes the Million Dollar Roundtable. He received a standing ovation from 6,000 sales leaders from around the world.Jason with Pat after keynoting National Sales Day for the Life Insurance Association of Ireland. His speech in Dublin received a rousing standing ovation!